Privacy policy 

We pay great attention to your privacy and we remain committed to build strong and lasting relationships with you.


The protection of your personal data is of utmost significance for us. 

Article 1 – General provisions


The website (hereafter « the Website »), its content and its address are published and made available online by THE LOVE PRODUCERS SRL (trading under the name of 21st Century Boy), with registered office located
rue de la Glacière 21 at 1060 Brussels,
Belgium and registered under Belgian company number 0899.146.151 (hereafter « 21st Century Boy » or « we »). 


The Website is hosted on Monarobase whose data center are located in France. 



Article 2 – Respect for privacy



This Privacy policy (hereafter the “Privacy policy”) intends to give you complete and transparent information regarding our use of your personal data.



b. Applicable regulation

We do our utmost to operate according to the applicable regulation in this matter, including the European Union Regulation 2016/679 of April 27th 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (“GDPR”), and to the Belgian law of 30 July 2018 concerning the protection of privacy with regard to the use of personal data of physical persons, as well as the European Parliament and Council’s Directive 2002/58/CE of 12 July 2002 concerning the use of personal data and the protection of privacy in the electronic communications sector.



c. The data controller referred to in this Privacy policy

THE LOVE PRODUCERS (trading under the name of 21st Century Boy), with registered office located rue de la Glacière 21 at 1060 Brussels (
Belgium) and registered under Belgian company number 0899.146.151, is the data controller of the processing of personal data made in compliance with the guidelines and conditions laid down in this Privacy policy. 


Any request related to the processing and storage of your personal data can be addressed to the following email address:



d. Processing of personal data: which data are collected and processed, why and how long? 

d.1. Newsletter (via MailChimp) 


If you wish to be informed of Mustii’s activities, you may subscribe to the newsletter by filling in the field provided on the Website.


We process your email and IP address when you voluntarily subscribe to the newsletter: you may receive information relating to Mustii’s activities, marketing communication, …


This processing is based on your consent as set forth in article 6.1.a) GDPR and your data are only processed within the frame of the management of the subscribers to Mustii’s newsletter. You may withdraw your consent to this processing of your personal data whenever you decide, however, the withdrawal of your consent shall not affect the processing based on your consent before its withdrawal. The newsletter will include a link to unsubscribe. 


These data are stored as long as we are sending newsletters and as long as you did not withdraw your consent to receive these newsletters.  


You can consult the terms of use and the privacy policy of MailChimp here: Standard terms of use and Privacy policy.


d.2. Contact form

You can send us messages, questions, … through the contact form on the Website. The following personal data are processed: name and email address, as well as any other personal information that you may have included when filling in the contact form. 


You voluntarily send us messages. Consequently, the processing of the messages, questions and personal data is based on your consent as set forth in article 6.1.a) GDPR.

These data are stored and processed by 21st Century Boy on the basis of our legitimate interest (art.6.1.f) GDPR), in particular to answer messages and keep tracks of the questions, users impressions regarding our activities, the artist, his work, …

These personal data are stored by 21st Century Boy for a period of two years following their reception by the latter. After this period, these data will be deleted. 


d.3. Miscellaneous

Without prejudice to the other provisions of this Privacy policy, none of your personal data collected will be communicated to third parties (other than our processors). We will not take any automated decision based on your personal data.


e. Cookies

You are informed of our cookies policy through the information banner appearing on the Website when you are surfing on the latter. 


We wish to provide a pleasant and easy navigation and use of the Website and we use cookies for this purpose in particular.


Cookies are small text files that are automatically saved by your browser on your computer or mobile device almost every time you visit a website and, where applicable, after obtaining your consent. They are stored locally on your device for variable period of time.


Which kind of cookies are used by 21st Century Boy ?


  • Cookies that are necessary to the navigation (functional cookies): the Website places cookies in order to stock information such as your choice regarding the use (or not) of analytic cookies.


These cookies are necessary for the proper functioning of the Website and cannot be refused if you wish to visit the latter.


The cookies used have expiration date already defined, which are variable depending on the cookies. 


The cookies are automatically disabled at their respective expiration date and the information contained therein are automatically deleted. 


  • Cookies that are not necessary


21st Century Boy uses other cookies on the Website for analysis and statistical purposes. 


These cookies are only placed on your computer or mobile device if you accept them and only after getting your consent. The acceptance or refusal of these cookies will not change anything on your browsing experience: either you click on the box “Accept”, or you click on the box “Refuse the cookies”. 


You may withdraw your consent regarding these cookies at any time by making the window regarding your choice about the cookies reappear. You just have to click on the cookies policy, which will stay  permanently on the Website.


It is also possible to manage the cookies in the setup parameters of your web browser. Your browser can be adjusted to inform you as soon as it receives a new cookie ; you can also erase the cookies one by one or all together.


The cookies non-essential are:


  • The analytic cookies and the audience measurement cookies (via third-party cookies): other cookies are used for analysis, statistical and optimization of the Website; We use for this purpose Google Analytics.


By accepting the analytic cookies when the informative banner appear, you accept consequently their use.  In this case, the Website allows the collect of your data about your use of this website, in particular to evaluate the amount of visitors, to geolocate them to know where they are coming from (country and town) and their browser (Chrome, Safari,…), their exploitation system, their service provider, their monitor resolution, the used language, the device used to access the website (smartphone, computer,…), the source of the visit (the website from which the web users are reaching the Website), the pages viewed, how they navigate through the Website, the date and hour of the visit, the most and less consulted pages,…


The cookies used allow to generate anonymous statistics visits of the Website. We use these cookies in particular to: 

  • measure and ameliorate the website performance, its modus operandi, its content, its ergonomy, the Website navigation (e.g.: from traffic analysis), to measure and analyze the audience,… 
  • ensure the security of the Website, …


We have access to the statistics but cannot link them to any specific web user. 


These cookies have a defined expiration date. 


We can retain anonymous data to study them or to make statistics. 


Google Analytics has also access to such data collected.

Google Analytics transfers your data to the United States 

Regarding those questions, you can consult the terms of services and the privacy policy of Google Analytics here: Terms & conditions and Privacy policy. You are invited to check that these documents and links have not been changed. If need be, you are invited to search for the potential new links by yourself.   



f. Links mentioned on the Website. By clicking on them, you leave the Website


1. The Website may contain links to a page, an account, … related to Mustii and created on other platforms (hereafter the “Linked Websites”). They are made available for your convenience. These Linked Websites are not under 21st Century Boy’s control. You choose to access these Linked Websites under your own responsibility and without prior warning. You are invited to consult the terms of use, the cookies policy and the privacy policy of these Linked Websites. A pop-up should appear when accessing these Linked Websites without being connected to your account on these Linked Websites. We cannot control the foregoing and these information are purely indicative.


By clicking on the links, you leave the Website. We do not accept any responsibility in this regard.


We draw your attention on the importance of the configuration of an account created on the social networks regarding, inter alia, the confidentiality and the processing of personal data.

For your convenience, you will find the privacy policy and cookies policy of Facebook, Instagram and other platforms mentioned on the Website by clicking on the following links : 


You are invited to check that these documents or links have not been changed. If need be, you are invited to search for the potential new links by yourself.   


2. Without prejudice of the foregoing, the Website may contain links to third-party websites (Third-party Websites), in particular for the online tickets sales or merchandising sales. These Third-party Websites are made available for your convenience and are not under our control. Consequently, we cannot be held accountable for their content and the information contained therein. You choose to access these Third-party Websites under your own responsibility, without prior warning. You are invited to consult the terms and conditions, the cookies policy and the privacy policy of these Third-party Websites.



g. Rights of the data subjects – users

The applicable regulation ensures you the exercise of rights regarding the use of your personal data. 


What rights do you have? 

At any time, you can have access to and/or (make) rectify (namely to modify or update the inaccurate or incomplete personal data) your personal data processed;


You can also ask a (temporary or permanent) restriction of the processing of your personal data, in whole or in part, under the conditions set forth in article 18 GDPR. 


You have the right to receive copy of some of your personal data collected in a structured, commonly used and machine-readable format (e.g. pdf document) or to ask that these data be transmitted to another controller, when technically possible (the right of data portability) within the limits set forth in article 20 of the GDPR.


At any time, you have the right to obtain the erasure of personal data from our files, under the conditions set forth in article 17 GDPR.


You have the right to object to the processing of your personal data, without prejudice of the data processing made prior to the objection, and under the conditions set forth in article 21 GDPR. The right to object can be limited to specified communication category. If you do not want to receive the newsletter, you can unsubscribe from the mailing list by clicking on the link provided in the email.


Any of your request can be sent to We may request that you provide official documents including your first and last name to confirm your identity.


h. Children

The Website is not intended for minor children. We do not knowingly process personal data or any other information from children. In the situation where we are informed that the personal data processed have been collected from a minor child, we will immediately erase such data, without prejudice of any legal requirement to keep such data. 


By subscribing to the newsletter or filling in the contact form, you confirm being of age, according to the applicable legislation. 

i. Subcontractors (processors)

We chose carefully our subcontractors (such as web hosting company, email campaign manager, financial partners, services and tools, ticketing operators, Website operators, etc.), and make sure they respect the GDPR provisions. 


Where we transfer your personal data to our processors, such transfer will be subject of a data processing agreement that limits the use of the personal data to the treatment that is necessary for the execution of the sub-contracting agreement. The processor shall always be required to comply with appropriate security measures. We are however not able to verify the actions and omissions of our sub-contractors and shall not be held liable in this respect.


j. Transfers of personal data outside the European Union

Your personal data processed can be stored on servers that are located and/or can be transferred outside European Union, as set forth in articles 44 and seq. GDPR. These transfers of the personal data outside the European Union are based on the existence, in the country where the data are stored, of a legislation considered as in compliance with GDPR or of the existence of appropriate safeguards (as set forth under articles 46 and seq. GDPR), including the standard contractual clauses from European commission, binding corporate rules,…


k. Security

We take all necessary measures in order to ensure the security of the personal data processed. 


However you acknowledge and are aware of the fact that the Internet is not a completely secure means of obtaining information and that a guarantee of complete privacy cannot be granted. Therefore, our commitment regarding the security shall be interpreted as an obligation of means, and not a performance obligation. 


We shall take technical and organisational measures necessary to ensure the protection of the personal data collected pursuant to the present Privacy Policy, including by limiting the access of these personal data to the persons who are required to have access to the extend necessary to realise their mission; We shall also make sure that those persons are informed of the applicable regulation regarding personal data processing and privacy protection. 


The Website is secured by SSL encryption. 


The personal data are stored in particular in our databases and we will do our utmost to take all proportionate and relevant technical measures for the security and the protection of the personal data against any malicious or unauthorised access. All personal data collected are also stored on a server rented to a hosting service provider that offers all required security and guaranties of reliability.


The security measures taken also include: 

  • security of the networks and computers;
  • encryption of data;
  • data back-ups and archiving;
  • confidentiality commitment of our employees accessing the personal data. 


l. Violation

We can share any information regarding you (including your identity) to the public authorities if so required in case of complaint or investigation related to your use of the Website, that would not be compliant with the Privacy policy, the GTU or the applicable legislation. 


For this purpose, we may retain all data or information that you would have communicated through the Website, this process being subject to the present Privacy Policy.


The foregoing also applies in the situation where we need to identify or to contact someone that has harmed the Website, our rights, the rights of any third party or of any others users of the Website, or to file a legal action against this person. 


We reserve the right to reveal any information that would be deemed necessary in compliance with the applicable legislation, a Court decision or a public authority request. 


If we have to file a legal action due to your violation of this Privacy policy, you will be required to reimburse all costs that we would have had to incur due to your behaviour, including legal fees, costs and expenses, in addition to the compensation due for the damage suffered.


m. Miscellaneous

We can modify the present Privacy policy at any time. The updated version will be published on the Website. You will ensure having read the last version of the Privacy policy when surfing on the Website. 


This Privacy policy only applies to the processes of personal data that we realise and under our exclusive control. You shall also read and comply with privacy policy of our partners. We are not responsible of the privacy policy of said partners. 


n. Contacts and complaints

For any question related to the processing of your personal data, or in the case you feel your privacy is not respected, you can contact: 

The Love Producer srl

Registered office: Rue de la glacière, 21 at 1060 Brussels, Belgium

CBE: 0899.146.151

VAT: BE0899.146.151


Furthermore, you can also file a complaint at the Belgian Data Protection Authority: 


Article 3 – Nullity of a provision

Should one or more of the provision(s) of this Privacy policy be considered null and void by a Court decision, the minimum only shall be considered as void and will be replaced by valid provision(s) complying with the aim of this Privacy policy.  


Article 4 – Applicable law and election of jurisdiction


The Privacy policy is governed under Belgian law, as well as any other relationship between 21st Century Boy and you relating, in particular, to the processing of personal data carried out via the Website. 


In the event of litigation concerning, in particular, the validity, the interpretation or the execution of this Privacy policy, only French-speaking courts and tribunals in the district of Brussels shall be competent, and shall use French language.


Version 1.1 – 16/11/21